Month: July 2017

19 Jul

1.0 : What is sales enablement?

19 Jul

Thomas Barrieau Director, Sales Enablement Practice Read full bio  @tbarrieau When Lee Levitt and I wrote IDC’s definition of sales enablement in 2009, it was a new term that would have yielded a lean set of results in response to a web query. Today, sales enablement has become a critical cornerstone of sales productivity (see […]

13 Jul

GDPR is more than a security issue: think governance!

13 Jul

Philip Carnelley Research Director, European Software Group Read full bio  @Pcarnelley The EU’s far-reaching GDPR legislation will start to apply from May 25, 2018 – less than a year away. IDC surveys reveal that a surprising number of companies do not expect to be ready on the day, let alone in advance. As of March […]

11 Jul

Delivering ‘Contextual and Value-Centric Insurance’: How can the industry gear up to meet the expectations of an ever-evolving market?

11 Jul

Sabitha Majukumar                                     Senior Research Analyst, Worldwide Insurance Strategies Read full bio   @SabithaMKumar Traditional business models of insurance carriers and intermediaries (agents/brokers) across the globe are challenged due to the change in expectations of customers and partners, technology […]

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