29 Oct

How are Partnerships Transforming the 3D printing industry?

In our eBook, we discussed how vital strategic partnerships are for the development of the 3D printing industry. Throughout this year, we have witnessed a number of new partnerships centered around applications, technology, materials, education, and traditional manufacturers investing in 3D printing. Here we take a look at some noteworthy examples of the latest partnerships […]

02 Apr

Dancing on the CX Market Ice: Salesforce and Adobe Choose Their Partners

The CX applications market is increasingly becoming polarised around the two sexiest and fastest-growing leading protagonists: Salesforce and Adobe. These two companies represent the “yin and yang” of the CX market. Salesforce is the king of CRM data, while Adobe is the king of content marketing. However, their continued 20%+ quarterly European revenue growth rate […]

01 Feb

A year in review – what 2018 meant for partnering

Margaret Adam  AVP, European Services, Channels and Alliances EcosystemsRead full bio  @madam_idc Well… what a year, eh? First …some context. For the last decade, we, at IDC, have been talking about the impact of cloud on the channels – from the impact of recurring revenue, to the need to digitally market, to the need to shift away […]