09 Oct

Key trends identified by High-Growth Cloud Scale-Ups and StartUps in Europe

Carla Arend Senior Program Director European Software Read full bio  @carla_arend Margaret Adam   Senior Program Director IDC’s European Channels and Alliances program Read full bio  @madam_idc     Adriana Allocato   Senior Research Analyst, IDC Health Insights Read full bio   .@AdrianAllocato On the 5th of September, a group of 13 executives from high-growth, innovative cloud companies in […]

15 Aug

The perfect storm is brewing in the European cloud market

  Carla Arend Senior Program Director European Software Read full bio  @carla_arend Margaret Adam   Senior Program Director IDC’s European Channels and Alliances program Read full bio  @madam_idc Common wisdom says that in Europe partners play a key role in accelerating the cloud journeys of their customers. However, IDC’s recent research shows that the majority of partners […]

25 Apr

Trio Of Partners Acquired By Vendors Proves Ecosystem Thinking Is Alive And Well

Hannah Breeze  Senior Research Analyst, IDC’s European Channels and Alliances program Read full bio    @Hkbreeze We’ve recently seen a spate of acquisitions in the European channel, and they have been particularly interesting for one main reason – they have involved vendors acquiring partner organizations. In our worldwide predictions earlier this year, we predicted that we […]

24 Oct

Three Things Keeping Channels and Alliances Leaders Up at Night

  Margaret Adam Program Director, IDC’s European Channels and Alliances Read full bio  @madam_idc       Hannah Breeze  Senior Research Analyst, IDC’s European Channels and Alliances program Read full bio  @Hkbreeze   The IT channel has undergone a huge transformation in the last decade. The emergence of the “as-a-service” model has had a profound impact on […]